Building A Content Strategy For The Future Of STEM Education

Parametric Studio - STEM Educational Software

Parametric Studio creates educational engineering software for K-12 students. Red 11 Media has worked with Parametric Studio to grow their content marketing to drive organic traffic to the website.


Red 11 Media completed at website redesign for Parametric Studio in 2019. This redesign focused on functionality and a cleaner design aesthetic. The new site was aimed at engaging and educating parents and teachers about their STEM product offerings and activities for kids. By creating informative and exciting blog posts, we sought to increase enthusiasm for STEM among children.

The website was designed to make STEM learning fun and accessible for kids. With colorful and interactive elements, it immediately catches the attention of parents and teachers. The user-friendly interface ensures easy navigation, allowing visitors to explore the various STEM projects available.

The blog section on the website is where Red 11 Media truly shines. Through well-crafted and informative posts, we aimed to engage the target audience by showcasing the benefits of STEM education and Parametric Studio Inc.'s products. These blog posts highlight the importance of hands-on learning and how it sparks creativity and problem-solving skills in children.

Red 11 Media showcases Parametric Studio Inc.'s STEM projects, emphasizing their ability to make learning enjoyable and engaging. They highlight the step-by-step building process, demonstrating how each project mimics real-world engineering experiences. The blog posts also discuss project-based learning and how it extends the classroom experience, providing kids with practical knowledge and skills.

To further pique interest, Red 11 Media showcases specific STEM projects available, such as a guitar kit, launcher kit, and spirograph kit. We described how these projects allow children to immerse themselves in different fields, from music to physics and art. The mention of the Newton AR app adds an extra layer of excitement, as kids can witness their creations come to life in a virtual reality environment.

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